media buying
Ads that grow the business.
We run every paid channel against one standard:
what it actually does for your revenue. Your own data drives every campaign, so the budget goes where it really pays off.
Four ways we grow brands with paid media.
Google Ads
We get you more sales or leads with the right ROAS.
Paid social
We turn Meta, TikTok and LinkedIn into real sales channels.
Drive to store
Your online audience, walking into your stores.
Brand awareness
We build the desire that turns into sales later.
Why can a good ROAS still mean a business isn't growing?
A platform only knows what it can see: a click, a session, a conversion it's told about. It has no idea whether that customer would have bought anyway, or whether the product it just sold more of is the one actually making money.
Real growth shows up in the numbers a platform can't see unless it's fed them: revenue, margin, repeat purchase. That's why every account is connected back to the real business behind it.
Our approach
Audit
before spending another euro.
Full access to every campaign, ad set, creative and tracking setup, to see exactly where budget works and where it leaks.
Feed
the algorithm.
Real revenue and margin data, connected from the CRM or back office, so every platform optimizes for what actually grows the business.
Scale
what's proven.
A ranked plan of what to accelerate now, what to test next, and what to stop funding, revisited as the account keeps running.
Head of Media Buying
Gaëtan Demeusy
10 years of experience in SEA and SMA, working with both B2B and B2C businesses.
“They give us valuable advice in our development strategy thanks to their 360° support.”
“Their expertise and reactivity make them a trustworthy partner for our long-term growth.”
“Their proactive, enthusiastic attitude is exactly what we needed.”
Frequently asked questions.
What does a media buying expertise actually do for an established brand?
We run every paid acquisition channel, Search, Shopping, Social, against the same standard: what it does for revenue.
Is a good ROAS enough to know a campaign is working?
No. A platform only sees what it's told. We connect campaigns to real business data, CRM, back office, margin, to separate real growth from illusion.
Do you manage Google Ads and Meta Ads together, or separately?
Ideally, together. We like to work on the whole funnel and be able to move the budget to whatever is actually growing the business.
How fast can you tell if an account is underperforming?
A full audit, campaigns, ad sets, creatives, tracking, takes 1 to 2 weeks and ends with a ranked plan: what to fix now, what to test next, what to stop funding.
Stronger together.
Data
A first-party data infrastructure that reveals what works.
Meet the team→ 02Creative Studio
Creating brand desirability, in classic or AI-driven production.
Meet the team→ 03Social Media
Showcasing your culture. Building trust.
Meet the team→ 04Growth
Increasing revenue all along the funnel.
Meet the team→Ready to see your ads' impact in your revenue?
Show us your ad account.
We’ll tell you where the money needs to go.